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Affiliate & Performance Marketing Blog

Research: Buyer Behaviour 2017: Incentive Vs Influence

ThoughtMix Research has released a free white paper on affiliate strategy, specifically looking at the behaviour of buyers in today's market. Comparing the value of Incentive publishers versus influencers, the white paper covers a survey delivered to consumers to monitor their buying patterns, along side...

We’re Sponsoring the Affiliate Marketing Expo 2017

The Affiliate Marketing Expo 2017 returns to London for its second year and ThoughtMix returns as headline sponsor. The Affiliate Management Agency lends itself well to the event - free for advertisers and publishers - given its strong ethos of partnerships in the industry. A day-long...

ThoughtMix Opens New Head Office

On the day the Prime Minister Theresa May announces a general election on June 8th, ThoughtMix cuts the ribbon on it's new Head Office facility in Lincoln. The move sees the affiliate marketing company grow into larger premises in the heart of the city, having previously...

Growing Internationally With Affiliate Marketing

For many brands and retailers, international growth is on the agenda, however typically costs to launch into a new territory can be prohibitive, but can the affiliate channel help to grow in new countries? Through our affiliate management clients, we've been asked this question many times....

ThoughtMix confirmed as Sponsor at Rakuten Marketing Symposium: London

Leading affiliate marketing agency ThoughtMix is proud to announce the sponsorship of the London Rakuten Marketing Symposium 2017. Symposium London is a large annual conference, held by digital marketing global leaders Rakuten Marketing. It’s the gathering place for performance marketing leaders to build their online initiatives and...

2017: Growth To Your Affiliate Channel

For some businesses, a new year signals new budgets for advertisers, you'll often notice a flurry of activity from department heads planning out the year ahead and deciding what channels to continue or increase investment in. According to trends, 2017 is yet another year of increased...

SimplyCook inks Affiliate Management deal with ThoughtMix

SimplyCook, the explosive start up behind making great food more accessible, has signed a new affiliate management deal with leading affiliate marketing agency, ThoughtMix to drive growth to their rapidly expanding recipe box subscription service. Centred around cooking restaurant-quality meals at home, SimplyCook has rapidly grown, delivering...

Opinion: Solving the payment model crisis of Affiliate Marketing

Tensions have been beginning to rise in recent times as Advertisers crunch spend to their affiliate channel even further, in a wave of adjustments meaning publishers lose out on commission to sales via social code, existing customer, among a whole host of other advertiser terms. Previously...

Meet us at PMI London 2016. ThoughtMix attends as Sponsor.

ThoughtMix is attending the Performance Marketing Insights conference next Tuesday and Wednesday (25-26th) in what will be the 10th conference of its kind. As a previous exhibitor and sponsor, ThoughtMix is proud to announce its further support for the event by confirming its place as the...