performance marketing Tag

ThoughtMixPosts tagged "performance marketing"

The Rise of 0% Commission for Existing Customers

Discussions between advertisers and publishers has long been about driving maximum value via the affiliate channel, especially from new customers. Over time, the affiliate channel has become more reliant on voucher code publishers, as customers become more savvy and change their purchase habits buy searching...

The Key To Building Successful Partnerships

The affiliate or performance channel is also often referred to as partnerships marketing; because together, you both work towards a mutual gain - delivering more revenue.In your mind, that could relate to more conversions from your website, more enquiries or app downloads and for the...

The Perfect Digital Marketing Mix

Digital spend is always highly scrutinised, with the assessment of ROI, and the net profit that's associated with each channel. Allocating spend can be a tough decision, but through plentiful research we've looked at defining a best practice digital marketing spend.Obviously values are going to...